In one of her recent interviews, famous designer Donatella Versace stated that she was tired of making collections for the red carpet.
"I want to depart from traditions with very glamorous outfits, which are worn only for social events. It is necessary to do something that will be interesting to wear in everyday life "- Donatella told. This time, she really surprised and presented the fans of the fashion house Versace a completely different, different from the previous collections, clothes.
Carly Kloss and Gigi Hadid starred in advertising Versace
For the photo session, the stars of the model business-23-year-old Carly Kloss and 21-year-old Gigi Hadid were invited. The shooting was conducted by the famous American fashion-photographer Bruce Weber. Versace is not the first time working with this brilliant specialist and always trusts his taste. After filming, she commented on the work with him:
"Initially, I wanted all the advertising campaign to take place in the studio, but then Bruce stepped in. He said that the streets of Chicago are great for filming. Right after that we went to choose a suitable platform. Weber stopped his choice in the parking lot of the supermarket and the most ordinary street. "
While fans of the fashion house Versace can enjoy only four images. Carly Kloss appeared in front of photographers in a short black skirt and the same color sweater with bright colored ornaments. The image was complemented by narrow-heeled shoes with a low heel and a bag-briefcase. In addition, Carly presented a dress, completely embroidered sequins with an open back. In this way, she advertised a stylish bag - a fashion accessory this season. In addition to Kloss, Giji Hadid will appear on the advertising posters of Versace. The model will appear in a seductive image, wearing a black short dress with embroidery and shoes with huge heels. In addition, Gigi will show the outer clothing, in the image of a young mother. According to Weber's plan, Hadid should walk with two children and her husband in a parking lot near a supermarket and, apparently, she coped well with this role.
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Donatella Versace has told a little about her collection
The main designer of the fashion house Versace after the photo session commented a little on her new collection:
"As you already understood, I moved away from the standards and did what many like. For me, a modern woman is a stylish, fashionable and confident person. It can be anyone: businesswoman, superstar or housewife. At it all turns out. She is satisfied with her position and her life. In my understanding, a happy family is a beautiful wife, a loving husband and two charming children. It was in this vein that I tried to present my collection. It was important for me to bring it so that people realized that for the fashion house Versace is family values. "
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