They are paid not in vain: 40 examples of excellent work of advertising designers

Modern people are so spoiled that it becomes more and more difficult to surprise them. Design teams try to come up with something not only interesting, but also useful for others. The results can be evaluated in this collection.

To attract the attention of buyers, advertising specialists have to work hard, coming up with something new and interesting. The results sometimes exceed all expectations, and I want to really applaud people working on such projects. Now you will understand what we are talking about, so prepare to be surprised.

1. Everyone thinks that there has been some kind of accident, but no, it's just advertising a dinosaur exhibition from a local zoo.

2. Here's how to advertise new perfumes with a floral scent: Kenzo has installed a billboard where everyone can take a free flower for memory.

3. To attract people to the problem of air pollution by cars and calling for the use of bicycles, an interesting social advertisement was invented. The person should touch the screen, and in his eyes a gloomy background will be replaced by a bright blue screen.

4. The newspaper "Vedomosti" in this way showed a million reasons to read them. I wonder how many times have you tried to break the glass?

5. It's time for ordinary billboards, which proves this giant poster of the new season of the popular series "Games of Thrones". This is not just advertising, but a device that energizes the school that is near.

6. To confirm the freshness of the products in the restaurant, such an original billboard with live fish was invented.

7. An excellent option to attract customers to a drink Sprite - to install on the beach showers in the form of vending machines with a drink.

8. Cooch Creative has developed a unique social advertising against skin cancer. They offer free sunscreen to everyone.

9. This original bus stop was invented by the company to advertise the new Playstation.

10. To attract attention to the new recreation area Riviera Privé, Prive in the toilet rooms hung out unusual mirrors, backed up with the slogan "Be seen."

11. The largest Indian developer Unitech decided to advertise a new cottage town, creating it from hundreds of matchbox layouts. The company has shown that it treats advertising seriously.

12. To attract people to the beer Carlsberg, was installed a poster with the opportunity to pour a free glass of foam. By the way, on the billboard written the phrase: "Perhaps the best poster in the world."

13. Zoo workers know how to attract people's attention and give them invitations.

14. Many men collect cars not only in childhood. Want a new toy from Ford?

15. Coffeehouse Coffeeou Coffee, with the onset of cold weather, launched the advertising company of the new menu, placing stops with running heating elements.

16. McDonald's often conducts interesting advertising campaigns. For example, they put on the street such designs, illuminating the streets and offering free coffee.

17. To attract new customers, "Yandex. Taxi "offered such cases on the car.

18. Excellent advertising, which shows that the new brush from Braun is able to cope with any contamination.

19. This is creative! The insurance company decided to attract people's attention in such an unusual way. Their slogan is very simple: "Are you in good hands?"

20. To carry out social advertising on the roads of New Zealand established a "bleeding billboard." During the precipitation, a red liquid begins to flow from the boy depicted on the banner, warning the driver that one should be cautious.

21. No need to waste time going to the store and trying out a new model of the Nokia Lumia phone, as the manufacturer on the street installed a huge copy.

22. That a person wants to buy a watch, he must measure them. One of the companies found a way to solve this problem. Brilliant idea.

23. To the culinary festival, VISA company placed an interesting advertisement on trolleybuses.

24. NIVEA knows what modern people need, so, to advertise sunscreen, they have created chargers for gadgets that run on solar panels.

25. Adidas is convinced that advertising should be noticeable, so the scale and vivid color in the prerogative.

26. One of the most unusual advertisements of the FIFA World Cup, it's just impossible to miss.

27. COA Youth & Family Centers introduced a new social advertisement that shows parents how to teach the child in a playful way. The inscription: "With your child, learn about corners."

28. Unusual advertising of analgesic tablets, reflecting the sensations that a person experiences when he has a headache.

29. Another creative social advertisement covering the problem of domestic tyranny. The picture changes depending on whether someone is looking at it or not.

30. Interesting social advertising, which attracts the public to the problem of the absence of pontoons on the stairs in the cities of the world. It is conducted by the American Association of Disabled Persons.

31. Did you get on the phone? This is not a reason to be sad in the subway, as Pepsi took care of it and placed in the cars integrative posters in which modern music plays.

32. To show the problem of garbage pollution in the streets, bulk transparent advertising containers were put up at the stops, which shows how much garbage was thrown out only at a particular place since Monday.

33. A unique billboard was developed and installed by UTEC University. He can make water out of the air, and everyone who wants has the right to drink it.

34. Cool idea to show the power of the new model of vacuum cleaner company Miele.

35. IBM claims that advertising should be useful to people. The idea sounds like this: "Smart ideas for smart cities."

36. It would seem, how can you creatively advertise office products? But FedEx found an excellent option for this.

37. To advertise a new bottle of Coca-Cola, the company installed unusual billboards with a sticky surface.

38. IKEA is a company that constantly surprises. She confirms that she is the best assistant in moving, offering her clients to take a box that can be used for different purposes.

39. Another advertising idea from the company IKEA: they suggested readers of the magazine to find out whether they are pregnant or not, and if the answer is positive, then you can get a good discount on children's products.

40. Drybar company for attracting customers installed on the streets hair dryers, which let out warm air and warm everyone. The slogan of this company is: "Warm wishes from Drybar".