The modern world from a man who wants to achieve something meaningful in his life requires a strategy. After all, without the last to achieve the desired will be very difficult.
Tactical planning shows what needs to be done in order to implement a strategy. Such planning contains concrete results and is a program of concrete actions. The plan is drawn up for a month, a quarter, six months or a maximum of a year. Let's take a closer look at the stages of tactical planning:
- preparation of a plan, which includes collection, clarification of various information;
- systematization, clarification of goals and objectives of such planning, analysis of information received, identification of activities included in the plan;
- adoption of a plan, which is documented and approved by the head.
Essence
Tactical planning is usually conducted between a short-term and a long-term plan , that is, it is an intermediate plan .
The essence of tactical planning is to determine what the enterprise wants to achieve in the future, so it must answer the question of how to achieve the desired result. Implementation of such a plan involves less risk, since its decisions are more detailed, have a smaller gap in time. There are the following types of tactical planning:
- calendar planning, which determines the beginning, duration and completion of each tactic;
- a calendar plan in the form of a table and containing all the steps and operations that are scheduled in a strict sequence;
- Gantt's graph showing the sequence of operations and their intersection in time;
- flowcharts that determine the duration of the project, as well as the parallelism and consistency of each stage;
- a plan to work with the main groups of the public, which contains specific tactics, the terms of their implementation and the people responsible for it;
- media planning, which includes a medialist and a media card;
- financial planning, the main purpose of which is to make the enterprise the least financially risky.
Functions
The following functions of tactical planning are distinguished:
- a forecasting function that helps to determine the objectives of the enterprise in a specific form, and also to calculate the means and methods for achieving them, which can not be done without forecasting.
- The coordination function , which creates the basis for the implementation of actions.
- control function to ensure the implementation of effective control. This function is the most important, because it precisely implements the tasks set, not allowing you to lose your course.
Methods
Methods of tactical planning include negotiations, changes to previous plans, calculation using spreadsheets, expert systems, intuitive and graphical methods, simulation modeling, mathematical models.
As already mentioned above, the goal of tactical planning is to develop an extensive program that includes all production, social and economic activities. The plan is carried out in the most acceptable use
It is worth remembering that profitability will always remain a key issue for many companies. When considering tactical planning options, new ideas are born, new tools are applied and excellent resources are created for the company's new positioning in the market. When determining all the details, you can quickly implement the intended program.