Corporate style

The corporate style of clothing with symbols is not only a distinctive feature of the organization, but also its corporate culture. The form in which the employee works must be neat. This is the basis for the success of communication with the client. Agree, sloppy employee in a crumpled shirt will not cause anything, except mistrust and dislike.

Wearing only some elements of the corporate style of clothing is not yet an indicator of the presence of a strict form. First, these elements must be the same. It could be a tie or badge. Secondly, the form itself should be done in one color scheme. Clothing should be recognizable and clearly distinguished from among all organizations. At the same time, corporate style elements should not always be present in the form itself. Corporate clothing can simply be supplemented with a badge with a company logo or badge with the same logo and employee name.

Corporate style design

In the development of branded clothing, ethical standards are always taken into account. Women's uniform must be strictly cut. She should not have deep cuts or too short skirts. To choose a color range of branded clothes should be approached especially carefully. Everyone knows that there are colors that are negatively perceived by others, and when communicating with the client can produce a negative effect.

The quality of the fabric should also be appropriate. The head should understand that the creation of a favorable image of the company requires considerable material investment.

To develop the design of branded clothes it is better to invite a person who specializes in this field. He will study the specifics of the company and, based on this, will be able to develop sketches, according to which in the future the clothes will be sewn.

By the way, business style refers not only to the clothes of the employee, but also his workplace and those things that he can use in front of the client. For example, a screensaver on your computer desktop, a ringtone on your mobile phone, a calendar and even a pen. The impression of the organization and its employees is made up of small things, including.

Correctly chosen corporate style of the organization will help to make the company recognizable in the market of services. And this is the basis for its successful development and, as a result, the formation of a large client base.

Corporate style for office employees

Some organizations do not require their employees to wear a certain uniform. But there are certain strict rules of the dress code , non-observance of which can have negative consequences for the employee. In some firms, regardless of the time of year, employees are forbidden to denude shoulders. Even a skirt is shown worn solely with stockings.

Some managers do not introduce uniforms, they simply limit themselves to the rule "white top-black bottom", which, in fact, also disciplines employees. Restrictions often apply not only to clothing, but also makeup, which must be low-key, and also hairstyles. The caller of hair color is contraindicated. It is often allowed to wear modest accessories.

So, managers and employees of the organization should remember that the ideal appearance of the collective as a whole raises the organization a step higher. Presence of corporate style speaks about the serious attitude to the client and interest in work.